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North West wore this kids version of Heron Preston's СТИЛЬ Turtleneck



North West wore this kids version of Heron Preston's СТИЛЬ Turtleneck

NORTH WEST wearing a custom kid-version of the HERON PRESTON "СТИЛЬ TURTLENECK" turtleneck yesterday, Tuesday, April 5, 2016 while in Colorado with mom Kim Kardashian. This kid version of the Heron Preston signature turtleneck was created just for North, which I know, sucks for all the other kids out there with style. Parents and/or stylish adults however can cop their own grown-up size at heronpreston.com


HERON PRESTON
СТИЛЬ TURTLENECK
The classic СТИЛЬ ("STYLE" in english) turtleneck in black which first appeared in a collaboration with Nick Knight's SHOWstudio in London 2014.
100% COTTON — MADE IN THE U.S.A.
RETAIL: $190.00
AVAILABLE EXCLUSIVELY AT HPC TRADING CO. — www.HERONPRESTON.com    



ABOUT HERON PRESTON + HPC TRADING CO.
Heron Preston launched HPC Trading Co., an e-commerce platform dedicated to art objects and limited edition products made by Preston and likeminded artists, in February of 2016. HPC Trading Co., live at www.heronpreston.com, is designed to lend a commerce element to Preston’s multi-layered lifestyle brand. 
Preston, who functions as a designer, artist, creative director, and DJ, has carefully curated a collection of apparel and artist made objects that will appear, at random, at his online-concept shop HPC Trading Co. Known for his work at NIKE (where Preston worked on both their Marketing and Digital teams) as well as having co-founded the lifestyle brand #BEENTRILL# alongside Virgil Abloh, Matthew Williams & Justin Saunders, Preston is obsessed with breaking rules and selling new ideas. 
HPC Trading Co. is yet another example of how Preston continuously experiments with innovative ideas leveraging creativity and technology while also working in the areas of fashion design and art. The online concept store, in addition to showcasing a series of self-made art objects, will be offering restocks on vey rare collaboration pieces, such as his Style Turtleneck, which he produced in collaboration with Nick Knight’s SHOWstudio. Notably, the Style Turtleneck and other designs by Heron Preston have been seen on the likes of Kanye West and Travis Scott.









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