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VFILES ANNOUNCES VFILES RUNWAY 8 | FEBRUARY 10TH AT 8PM

VFILES ANNOUNCES VFILES RUNWAY 8 | FEBRUARY 10TH AT 8PM


VFILES RUNWAY 8: WILL FEATURE DESIGNERS FROM CHINA, AUSTRALIA AND THE NETHERLANDS.

BEHIND THE SCENES AND EXCLUSIVE LIVE PRE-SHOW PERFORMANCES WILL BE BROADCAST LIVE AND FEATURE A SHORT LIST OF MUSIC’S MOST EXCITING YOUNG ARTISTS.

“VFILES is the future it’s the next big thing”– Young Thug, celebrated artist and rapper.

 VFILES is what happens when you pass the baton to the next generation of creators. It’s the embodiment of our philosophy: that by connecting creative youth on a platform that knows no barrier to entry, they can discover one another, collaborate, and determine the future.

The full show itself will be livestreamed to the VFILES app and vfiles.com as well as featured on Times Square billboards starting at Midnight. Runway 8 will be presented with the support of Converse.

This season, VFILES Runway 8 will feature Strateas Carlucci, Snow Xue Gao and Danielle Cathari as the stars of their always unpredictable and highly anticipated runway show. 
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Strateas Carlucci​ (Melbourne) – Peter Strateas & Mario-Luca Carlucci established their progressive, provocative brand in 2013. Each of their collections has been informed by diverse themes to produce minimalistic clothing while telling a non-minimalistic story.
Snow Xue Gao​ (NYC) – Gao makes couture garments out of her studio in New York and recently presented her SS17 collection at the 2016 Parsons MFA show garnering wide praise and the interest of Rihanna.
Daniëlle Cathari ​(Amsterdam) – in her third year at the Amsterdam Fashion Institute, Cathari will be showing her very first collection on VFILES Runway which she says was born of finding balance between the emotional and the rational as manifested by her blending of tailored suits and sportswear.
VFILES will also present a teaser of their multi- tier collaboration with Converse on the runway.
The designers were selected from thousands of entries submitted to the VFILES platform by the VFILES team in collaboration with their stabled line up of mentors.
 
 ● Pat McGrath:​ ”The most influential makeup artist in the world.”—Vogue
Jerry Lorenzo:​ Fear of God designer, VFILES collaborator
Mel Ottenberg:​ Stylist to Rihanna, Fashion Director of 032c
Tommy Hilfiger: ​ One of American fashion’s most celebrated designers.

 These mentors will work closely with the VFILES team to consult with the designers (as well as the models, the hair and makeup team, photographers, and stylists) for the show scheduled for February 10, 2017 at 8.00 p.m. All talent on the runway and backstage will be from VFILES.com.

VFILES has cemented its role as a global fashion, music, and pop-culture epicenter. Since the first VFILES Runway show, hundreds of young creatives have seen themselves connected and celebrated by the most visible media and fashion houses in the world and have become fashion designers and influencers in their own rights.

Winners from previous seasons of VFILES Runway have gone on to receive the industry’s highest accolades (LVMH and CFDA awards), picked up by global retailers (Selfridges, Colette, Urban Outfitters), and seen on the world’s most recognized influencers from Future and Justin Bieber to Rihanna and Beyoncé.

NEW: The livestream pre-show performances will feature a short list of music’s most exciting young artists as part of the newly introduced VFILES LOUD music vertical. 
 
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ABOUT VFILES:

VFILES is a next generation global pop culture fashion and music epicenter: a creative-focused
social networking website and app, live experiences, merchandise and original programming that
connect the global youth community. Users can connect, discover, collaborate, and be a part of
what’s next.

VFILES enables and encourages collaboration between its members in design,
fashion, art, music, and more. VFILES is a movement—join us.

ABOUT CONVERSE:
Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including lifestyle men's, women's and children’s footwear, apparel and accessories and is sold globally by retailers in over 160 countries. For more information, please visit http://news.nike.com/converse and follow @converse.

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