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RECAP - CONVERSE - Chuck Modern Colors - Launch Party


Transformed with leading lightweight modern design, the CONVERSE Chuck Modern collection is a contemporary celebration of a Converse icon inspired by the brand’s 108- year old history. The Chuck Modern fuses Converse’s rich sports heritage with leading technology and innovation to create a sneaker collection that is modern, lightweight and an entirely new evolution to the iconic Chuck Taylor All Star family. 
Launching throughout the Spring/Summer 2017 season, the Chuck Modern collection includes the Lux, East vs. West, Chuck Modern Colors, and Future Canvas, collections in Spring and Breathable and Future Mesh collections in Summer.
Chuck Modern Colors is the third installment to the Chuck Modern Collection. Looking back to Converse’s iconic heritage to define the future, the Chuck Modern Colors collection, draws its color inspirations from the archival Chuck Taylor All Star colors of the 1970’s. To modernize the collection for today, these colors from the brand’s past are ushered into the future with a two-layer mesh upper for depth and dimension.
The Converse Chuck Modern Colors collection will be available in Black, Navy, Olive, Ash Grey and Deep Bordeaux at Converse retail stores and on Converse.com for a suggested retail of $110 for the Hi and $100 for the Ox.





About Converse
Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”TM and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including lifestyle men's, women's and children’s footwear, apparel and accessories and is sold globally by retailers in over 160 countries. For more information, please visit http://news.nike.com/converse and follow @converse.

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