NIGO DROPS NEW SINGLE “HEAVY” FEATURING LIL UZI VERT - @nigoldeneye @LILUZIVERT

 

NIGO DROPS NEW SINGLE “HEAVY” FEATURING LIL UZI VERT

 Turning up with one more boundary breaking anthem, Japanese cultural and fashion icon NIGO reveals a new single entitled “Heavy” [feat. Lil Uzi Vert] via Victor Victor Worldwide/Republic Records today.

It increases excitement for his upcoming album, I Know Nigo, which is set for release on March 25th. NIGO and Pharrell notably serve as the album’s executive producers. Pre-Order I Know Nigo

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This time around, Lil Uzi Vert’s instantly recognizable flow cuts through a head-nodding beat and immersive production. It arrives on the heels of “More Tonight” [feat. Teriyaki Boyz] which received widespread acclaim globally.

Nigo’s album season has incited global anticipation. Most recently, “Hear Me Clearly” [feat. Pusha T] earned plugs from Pitchfork and more, Rolling Stone hailed the “dusty drum groove” and proclaimed, “As always, Pusha’s bars speak for themselves.” Complex named it among “Best New Music This Week,” and NME hailed it as “disruptive.” 

Meanwhile, its predecessor “Want It Bad” [feat. Kid Cudi] gathered 4.1 million Spotify streams, and Rolling Stone dubbed it “vibe heavy.” UPROXX applauded it as “a hazy release that sees Cudi glide on production that becomes more and more energetic and chaotic as he progresses through the song.”



To set the stage for this chapter, he unleashed “Arya” [feat. A$AP Rocky]. Right out of the gate, it amassed over 12.5 million Spotify streams and counting. Earning press praise, The FADER raved, “both Nigo's beat and A$AP's bars take us back to the late aughts, Rocky's salad days and a simpler time in hip-hop overall,” and OnesToWatch described it as “exactly what the world needed from the collaboration between Nigo and A$AP Rocky.” Stereogum noted, “Rocky raps over moody pianos with a crispy bounce in his voice, and he sounds like he’s having fun.” Meanwhile, HYPEBEAST applauded, “Starting with angelic looping piano chords, A$AP Rocky comes in with the hard-hitting bass drums that carry the track. Riding the piano heavy beat accented by tittering hi-hats and choice snare hits, Rocky delivers three verses and infectious chorus lines.”

I Know Nigo will be Nigo’s first musical body of work in nearly two decades.

NIGO continues to make headlines. He recently led his debut show in Paris as artistic director for KENZO, with an audience that included Pharrell, Ye, Julia Fox, Tyler the Creator, Pusha T, and GUNNA, among others. The show also gave the audience an exclusive preview of the album, showcasing features from A$AP Rocky, A$AP Ferg, Kid Cudi, Pharrell Williams, Pusha T, Teriyaki Boyz, Tyler the Creator and Lil Uzi Vert as announced by NIGO last month. Snippets of the new music went viral and trended on Twitter immediately following the show’s debut and accumulated over a million plays on clips that were shared across the platform. 

More music from NIGO will be coming soon.


NIGO DROPS NEW SINGLE “HEAVY” FEATURING LIL UZI VERT - @nigoldeneye @LILUZIVERT NIGO DROPS NEW SINGLE “HEAVY” FEATURING LIL UZI VERT - @nigoldeneye @LILUZIVERT Reviewed by FADED4U on March 18, 2022 Rating: 5

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